What distinguishes guided landing pages from freeform landing pages?

Guided landing pages are designed to simplify the process of creating web pages by using a structured, user-friendly interface. They often come with predefined templates and limited customization options that guide users through the page creation process. This makes them particularly accessible for individuals who may not have extensive design or coding skills.

In contrast, freeform landing pages provide a more flexible environment where users can drag and drop elements onto the page, similar to how one might create a presentation in PowerPoint. This drag-and-drop functionality allows users to have greater control over the design and layout of their landing pages, making it easier to experiment with different designs without deep technical knowledge.

Thus, the correct answer highlights that freeform pages have a user-friendly, drag-and-drop design capability, making them more versatile for users looking to create customized layouts without extensive coding or technical expertise.